Thursday, March 25, 2010

Webbdagarna- The future of online video

Yesterday i had the opportunity to be a part of a panel of experts which discussed at Webbdagarna The future of online video advertising.

http://internetworld.idg.se/2.1006/1.305251/pa-natet-blir-video-socialt

Tuesday, December 29, 2009

Bill Gates and it's 5 year death prediction of television

Will TV be dead in the next 5 years? Well, according to Bill Gates this could perhaps be a possibility. On the World Economic Forum, Bill Gates predicted the disuse of television in next five years. "I'm stunned how people aren't seeing that with TV, in five years from now, people will laugh at what we've had".

As we see the powerful growth and speed of online video, TV as we know it might end up being just a piece of hardware which distribution will be powered by the internet.

Lets see if these predictions stand after all we only have 5 years to prove it.

Online Video

Online Video is now the fastest growing media in the history of overall media. Ziike is now capitalizing on this area. Several online video campaigns have been launched where the number of views is increasing rapidly. Video stands for a response of 40 to 50%. Technically this is highest in the industry.

Klockor

Other companies are harvesting the power of youtube marketing. Take for a example klockor .nu one of the European leaders for selling watches online. Online Video is now a part of their marketing spend.

Wednesday, August 5, 2009

Wednesday, July 22, 2009

Studieförbundet Vuxenskolan using Online Video Advertising

The School is using it to promote their cooking courses.